Tasked with researching a local beauty store, I looked into Otium Studios. Otium is a popular yoga & pilates studio in Savannah that also sells select wellness products. I identified a product expansion opportunity in aroma therapy. Implementing more product offerings in this category would complement the interests of studio members & boost in-store sales.

This project incorporates market research, product development & in-store mockups. The platforms utilized were Adobe Photoshop & Illustrator.